It is basically a way to increase sales of a product/service. Selling a product/service at a price where a company makes a loss on each sale is a business/. a featured article of merchandise sold at a loss in order to draw customers. Loss Leader Definition Any article that a store sells cheaply or below cost in order to attract customers. Synonyms: Synonyms: leader · drawing-card. Definition. A loss leader is a pricing strategy where a product is sold at a price below its market cost to stimulate sales of more profitable products or. Well, a loss leader pricing strategy is one way to do that! This is when you offer your product or service at a price not profitable to you in the hope that the.
Definition of Loss Leader: a promotional pricing tactic where a product is sold at a price below its market cost to stimulate other sales of more profitable. Loss leader where a price is set deliberately below the cost of production in order to attract customers who will buy other, more profitable products. A loss leader pricing strategy, a term common in marketing, refers to an aggressive pricing strategy in which a store prices its goods below cost to. Find the legal definition of LOSS LEADER from Black's Law Dictionary, 2nd Edition. Below-cost sale as advertised of goods or services. A loss leader is a product or service sold at a loss or below its usual market price to attract customers and generate sales for other profitable products or. Definition A loss leader is an item that is sold at a "loss" of markup that would normally be obtained on the particular item, for the express purpose of. Loss leaders are high volume, high profile brands or products that are sold by retailers with the intention to attract customers into their premises. The concept of the loss leader is a widely used pricing strategy in the business world. It involves offering a product or service at a price below its cost. Look up any word in the dictionary offline, anytime, anywhere with the Oxford Advanced Learner's Dictionary app. See loss-leader in the Oxford Advanced American. A loss leader is a product that is sold at a very low price, often below the cost of production, to attract customers to buy other items. Loss Leader Strategy. A business strategy whereby a company sells a product at a loss in order to sell the customer associated products for a profit. This is.
Loss leader pricing is a marketing strategy where a business sells products below cost – at a loss. Find out more about loss leaders from the Glossary! A loss leader (also leader) is a pricing strategy where a product is sold at a price below its market cost to stimulate other sales of more profitable goods. LOSS LEADER meaning: a product that is sold for less than it is worth in order to attract customers. loss leader. (noun). a sales promotion device that offers a temporary reduction on a popular product's price to stimulate sales on other products being. loss leader in Retail A loss leader is a product intentionally sold at a loss in order to encourage customers into a store or to a particular area of a store. Loss Leader – good service sold below cost price bring customers shop intention purchase full-priced items too (pronounced loss lee-duh) see mnemonic. Loss leader pricing works by selling a certain good at a loss of profit in order to attract new customer, entice consumers to buy more of higher margin goods. When you intentionally sell a product below its market cost as part of your pricing strategy, it's called a loss leader. Definition: A Loss Leader is a pricing strategy used by e-commerce businesses in which a product is intentionally sold at a price below its cost to acquire.
Businessa popular article that is sold at a very low price or at a loss for the purpose of attracting customers to a retail store. Cf. leader (def. 4). Loss leader definition: a popular article that is sold at a very low price or at a loss for the purpose of attracting customers to a retail store. Loss leader means a product or service offered at a low price (at cost or below cost) in order to generate additional sales or underbid the competition in a. Define loss leader. loss leader synonyms, loss leader pronunciation, loss leader translation, English dictionary definition of loss leader. n. A known marketing tool in retail, a loss leader is an item that's sold at a loss in order to attract more customers into a store. Once they're inside.
What is a Loss Leader? Characteristics, Advantages, Disadvantages \u0026 Examples of Amazon Prime (270)
The FindLaw Legal Dictionary -- free access to over definitions Search for a definition or browse our legal glossaries. term: Loss Leader. loss leader n. A loss leader is a pricing strategy where a product is sold at a price below its market cost to stimulate other sales of more profitable goods or services. A product priced below cost, or at a loss, in order to attract new customers is called a loss leader. Loss-leader pricing the sale of certain products at, or. "Loss leader" means any article or product sold at less than cost: (a) Where the purpose is to induce, promote or encourage the purchase of other merchandise. A loss leader is an advertised product that is sold at cost, or below cost in order to draw customers into the store where they will (hopefully) buy more.
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